parkoneer Sign: Signpost and business card with customised content
Feeling welcome makes you feel good. And the certainty of being at the right place at the right time is even better. Both can be conveyed quite quickly and easily in human dialogue. But people are not always available to greet others. Hotels have always solved this problem with analogue or digital welcome displays. Who hasn't seen the pinboards with guests' names on the "We are expecting ..." display?
For several years now, car park operators have also been using the opportunity to welcome their "guests". Screens at the entrance provide for example information on tariffs, display current advertising messages or draw attention to events. However, one key aspect is missing: in addition to the relevance of the content for the recipients, successful communication depends above all on a personalised approach. But what could this be based on? Even licence plate recognition by camera only allows a greeting of the vehicle.
High-quality hardware for personalised messages
Companies with own car parks or operators of multi-tenant properties that manage their parking space with the parkoneer solution have completely different options. Those who use the parkoneer solution can display personalised messages at entrances and exits.
parkoneer and Sign: an ideal combination
That's it for the hardware. But what kind of relevant information can be displayed and how can this be personalised?
The significant difference to the displays at car park entrances: In contrast to car park companies, parkoneer users know exactly in advance who is going to use their parking spaces, on which day and at what time. And this allows real 1:1 communication at entrances and exits, which can include personal messages and individual instructions.
Personalised communication leads to a win-win situation - and simply lifts the mood
The adverts on the display can be customised precisely. This starts with the greeting by name. However, the possibilities for personalised communication go much further: for example, information about the next employee event or the top menu in the canteen could be displayed on arrival. Personalised advertising is also conceivable. A car park guidance system, perhaps even an indication of a free space at a charging station for electric cars, as well as route guidance for visitors, would appear to make a lot of sense. In general, professional visitor management begins with a car parkoneer sign as soon as the vehicle arrives.